I recently started a fantastic course about how to sell ebooks on eBay written by Ray Johnson.
I dabbled in trying to sell ebooks on eBay a few years ago and had some success. I had about 10 ebooks listed and was able to sell about 2-3 ebooks each week. It wasn’t a great success, but that is all about to change.
Ray Johnson is the undisputed king of being able to sell ebooks on eBay. Seeing his success has really motivated me and in the next month when I complete the training and have learnt how to sell ebooks on eBay then I am going to jump right into it feet first.
Learning how to sell ebooks on eBay is actually quite easy, but the recent changes that eBay have made to their rules on selling digitally downloadable products (you can’t do it anymore) has confused me. I am hesitant to start doing it because I don’t want to be spending hours burning CDs with my ebooks on them and arranging postage. What really appealed to me before about selling ebooks on eBay was the way that the whole process could be automated. Apparently this is still possible and this is what I have been really eager to find out about how to sell ebooks on eBay in the wake of the changes.
I haven’t finished my ‘how to sell ebooks on eBay’ Jedi training yet, but I am starting to see a whole other level to the process that I was previously unable to see.
For starters I am realising that being able to sell ebooks on eBay is not just about the sales that are made on eBay itself, but rather, the power of being able to sell ebooks on eBay is in the back end follow up.
Here’s the strategy (in a nutshell).
When you sell ebooks on eBay now, you have to ship a physical product (usually a CD). But this doesn’t stop you from emailing the buyer and offering to allow them to digitally download the product while the CD is on it’s way. Most people will want that and so you make it available to them AFTER they sign up for your newsletter on something related to the ebooks you are selling. If they don’t opt-in there is no harm done because they will soon get their CD and get their ebook anyway. So you’ll get positive feedback presumably. If they do opt-in then you are able to follow up with other offers and you can offer affiliate products or upsell them on the download page. Brilliant.
There is a lot of potential here for a long term relationship with this one customer, much more than any other customer that you are likely to generate on eBay.
Just think what this means. If you sell 100 ebooks a month then you will get about that many new subscribers to your list. You will usually cover your fees on eBay so there’s no cost then to getting their traffic. Plus they are highly targeted customers, having already proven that they are willing to spend money on your niche. If they stay on your list for 12 months and you send them an email every day with information, training and an affiliate offer and they buy anything during that time, then you have just made yourself a passive income stream!
I can’t recommend highly enough this strategy and I look forward to writing more about how it is working for me when I get it up and running. I am very confident of success!!
If you would like to learn more about Ray Johnson or his training, just click on this link.
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